An article in the Denver Business Journal - Denver-area luxury housing market drops in October shows that October sales of luxury homes (homes over $1M) dropped 15% from 2008 numbers - overall Denver metro home sales were down 7.6 percent. This is particularly significant because nationwide home sales increased 6.2% in October. For more details, I advise you to check out the article.
How Does this Help Me Market My Denver Small Business?
Well for most Denver Small businesses, the direct effect is minimal. These stats do however give some insight on the local Denver metro economy. It is clear that at least in some ways that the economy is far from getting back to normal.
Denver Realtors and Denver Mortgage Companies
If your small business revolves around the real estate sector, you really need to be promoting your Denver business in every way possible to get targeted clients. Online marketing gives you the best opportunity to find those clients that you want while weeding out those that you don't. You can custom tailor online ads and website pages to focus specifically on the demographic you're looking to reach. You can also reach those clients at the exact moment that they're searching for the Denver real estate related services that you offer.